The personal ad you'd love to post... but don't have the guts!

by Dr. Jeffrey Lant

Author's program note. As far as I can tell, everyone in the world has either run a personal ad (mostly online), is running one at this moment... or will run one before you can say "Jack Robinson." This means you. The question is not whether you will use personal ads... but whether they'll deliver the exact person you are seeking. Sadly, the vast majority of personal ads cannot deliver the bacon (or the cheese cake or the beef cake). They just don't provide enough detail

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